Young people need fresh breath, so mouthwash product Odol advertised in Bravo of 21 June 1979. My granny used Odol, and her breath was always fresh… Whether the fresh breath will help; a guy who wears shorts and a tucked-in long-sleeved shirt is another question.
An advert for o.b. tampons in Bravo of 16 June 1976. Since Bravo was read by teenage girls, there were frequent tampon ads in the magazine, which sometimes served as sex education as well.
An ad for Sony headphones in Bravo of 19 May 1982. Apparently they work well with those new-fangled Walkman things.
Denim brand Wrangler advertises a late-’70s style satin jacket, rather than jeans, in an ad in Bravo of 10 May 1979.
An advert for delial sunlotion in Bravo of 24 April 1975. The stuff comes in protection factors 2-6, ideal for any skin type. Yeah, sure…
A few weeks ago we had a family dressed in Mustang denim in 1976. Here are their descendants in Bravo of 15 April 1982 — twins Oliver and Richard Mertz, 22, who knitted the fetching jerseys and legwarmers themselves. They didn’t knit the Mustang jeans though.
An advert for adidas in Bravo of 13 April 1978 features the jerseys of the 16 national teams at the 1978 World Cup in Argentina in stamp form. It seems six sides wore adidas. None wore Nike.
Denim everywhere. An ad for Mustang jeans in Bravo of 25 March 1976
Misogyny in the 197os! An advert for female underwear manufacturers Triumph in Bravo of 17 March 1977. The legend reads: “Smack – the tender correction”. In fairness Klaps (which really means “light smack”) is the name of the panty, so the image is a pun. Still, so much wrong with this ad…
An advert in true 1960s style for Velveta margarine in Bravo in March 1968.