Honda Lead ad 1982

820902 Honda Lead advert

820902 Honda Lead

Ad for the Honda Lead 80 scooter in Bravo of 2 September 1982. The tagline is: “Well, look at that. The Honda Lead 80.” Somebody got paid for copywriting that!

There are a couple of problems with the ad. Firstly, why would the girl wish to flirt with two boys who are dressed identically? Secondly, driving so closer to what presumably is a public pool? Thirdly, the ad says you should drive with a helmet, but only the back twin has one.


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